Cicerone, specialists in tours around Granada, were looking for a ivisual identitu and graphic material centered around Federico García Lorca.

Lorca needs no introduction. He is rightfully our most internationally renowned poet and playwright.

However, we aimed to highlight Federico, the person who still resonates behind his work. We wanted to call him by his name, the one that refers to the brother, friend, and lover, but also to the musician and illustrator, to the artist in all his dimensions.

Around this name, we created a collection of abstract illustrations that explore the most unexplored aspects of his life, with graphic elements inspired by Federico’s own artistic work.

Furthermore, for the choice of the color palette, we relied on the paintings of Rafael Pérez Barradas, a fundamental figure in Federico’s theoretical and artistic formation and, above all, one of his great friends.

Federico

  • Visual Identity, Illustration
  • Creative direction and design: Buenaventura
  • Ilustration: Ramón Soler