Lori Meyers is a Spanish indie rock band, originating from the town of Loja in Granada. Their name comes from the song “Lori Meyers” by the American punk band NOFX, which appears on their 1994 album Punk in Drublic.

We have known and followed Lori Meyers since their beginnings; we could define them in two words: soul and assertiveness.

We created the new identity based on these two concepts. Typography, color, and illustration resolve the new visual narrative. We sought assertiveness in visually pleasing and eye-catching scenarios.

For the design of their new album, we worked under the creative direction of the prestigious illustrator Sergio García. His work visually narrates the album in a simply masterful way.

Lori Meyers

2022

Visual Identity, Illustration, Product image

  • Creative direction: Sergio García
  • Art direction and design: Buenaventura
  • Illustration: Sergio García
  • Audiovisuals: Adrian Cecilio
  • Photography: Rakel Odel